Showcasing Careers in Construction and Civil Engineering

RJ McLeod is one of Scotland's established civil engineering and construction contractors, delivering major infrastructure projects across the country.

Steven Gourlay Media produced recruitment video content for the company, bringing together footage from several construction projects to highlight the people, working environments and career opportunities within the business.

The aim was to provide engaging visual content that could be used at careers events and online, helping prospective employees understand the range of work undertaken by RJ McLeod and the opportunities available within the construction industry.

Filming Engineers and Construction Teams at Work

The production involved capturing employees working across different construction environments, showing the variety of roles involved in delivering major civil engineering projects.

This included filming civil engineers and construction staff on location, alongside aerial footage providing a wider perspective on the scale and complexity of the sites.

One of the locations was Blackhillock in Moray, where filming and aerial photography captured activity at a major electricity infrastructure development.

By combining footage of employees with the projects they were helping to deliver, the video provided a more authentic insight into working within the construction industry.

Bringing Together Multiple Construction Projects

The recruitment film also incorporated footage captured during other RJ McLeod commissions, including construction progress filming and photography.

Drawing on material from different projects allowed the finished production to demonstrate the breadth of the company's operations, from harbour developments and marine engineering to major civil infrastructure.

The editing focused on bringing these different environments together into a coherent promotional film, showing both the people behind the work and the scale of the projects being delivered.

Recruitment Video for Careers Events and Online

The completed video was created to support RJ McLeod's recruitment activities, including careers events and online promotion.

Rather than relying solely on interviews or generic corporate messaging, the film used footage of real employees, active construction sites and ongoing projects to communicate what working in the industry involves.

The project demonstrates how professional video production, aerial cinematography and existing construction footage can be brought together to create valuable recruitment and employer-branding content.